Welcome
This Is The How Can This Be Easy Podcast with Krista Smith.
If you’re a woman over 40, you didn’t grow up learning how to use technology.
You might be feeling stuck and overwhelmed trying to figure out what is needed to run an online business on your own.
My name is Krista Smith and you’re in the right place. I’m a former teacher and I made the jump into entrepreneurship in 2009. I’m a web designer and brand strategist. I’m known for my ability to help you get out of your own way and I can take you from overwhelm to ease in minutes.
You’ll come to understand the software, systems, and strategies you need to grow your online business. Each week my guests and I talk tech, business, and life. Listen in as I break down all the things so you too can find the easy way forward.
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3 Mindset Hacks When You're Stuck in a Cycle of Overthinking
Today’s episode of the How Can This Be Easy Podcast focuses on the mindset challenges that many women over 40 face regularly: overthinking and procrastination. These two challenges often prevent you from taking action in your business. Tune in today and you’ll uncover: Subscribe & Review Are you subscribed to the podcast? If you’re not, I…
How to Grow Your Business with Email Marketing: Forget Social Media, Focus on Your Subscribers
Sending regular emails to your subscribers is the easiest way to grow your business. Need more clients? Want to sell more products? I want you to stop looking at social media and instead turn your attention to your email list. If you struggle with sending regular emails, I get it. I was once in your…
How Facebook Ads Really Work with Lindsay Stockall
Today I'm talking with Lindsay Stockall about Facebook and Instagram ads. This is the fourth episode in my series of how you can get more clients from your website. If you haven't listened to the first 3 episodes in this series – they're here: Ep. 1 in Series – how to get more clients from…