Finding Your Confidence on Camera, Part One
Today is the first in a series of four episodes diving deep into confidence and the ambivalence women feel about sharing themselves on social media. Tune in and you’ll discover: The number one thing you can do to get more eyes on your services & products How your family and generation play a bigger role…
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How to Protect Yourself on Instagram with Vicky Mina
With more and more contests popping up on Instagram as we ease into the Holidays, you need to be more proactive than ever protecting yourself online. Today I’m talking to Vicky Mina. Listen in and you’ll discover: What to be aware of when you’re entering a contest The red flags you need to watch out…
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How to Elevate Your Marketing as a REALTOR® with Karissa Boudreau of The House Wren & Co.
Today I’m talking to Karissa Boudreau from The House Wren and Co. Karissa’s company helps REALTORS stay consistent in their business while making them look good. We are talking about all the things Real Estate Pros need to consider as you head into 2022. Seriously, if you want to show up and connect with clients…
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From Stay-at-Home Mom to Gallery Artist – Meet Michelle Capizzi
If you’ve ever wondered how to go from a SAHM and community volunteer to a successful artist who is being invited to do gallery shows in her community, this episode if for you. Michelle Capizzi is an amazing human. After raising her three boys, she decided to follow her dream. In college she was an…
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How to Be More Effective Using Social Media with Jane Thibault
If you’ve ever struggled to find your voice on social media, this episode is perfect for you. It’s not just you: social media doesn’t always come naturally for women over 40. We didn’t grow up with this technology. Entering into these online spaces can feel scary sometimes! I’m here to tell you that there is…
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What is a Sales Funnel and Do I Need One for My Business?
Welcome to Season Two of the How Can This Be Easy Podcast! I’m so excited to be back, bringing you all the know-how you need to make your online business work for you (and not the other way around). So let’s get into it. The reality is that many business owners FREAK OUT when they…
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How I Use Pinterest to Bring In New Leads
If you’ve virtually ignored Pinterest as a tool to bring in new leads, you’re definitely going to want to tune in to today’s episode. If you’re like many other business owners out there who are intrigued by the potential of Pinterest to grow your sales and generate more leads, but are feeling lost about how…
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How to Take a Solo Business Retreat
For some of you, I have a hunch the thought of travelling alone, even if it’s local and for a getaway to recharge, freaks you out a little bit. Or maybe more than a little bit. But as a business owner, doing a solo retreat can be the perfect way to rediscover to your vision,…
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How to Choose a Domain When the .com is Already Taken
Wondering what to do if your perfect domain that ends in .com is taken? Small business websites are no longer an optional marketing tool. Your clients & customers expect you to have a web presence for your small business so they can quickly and easily find information such as your location, your prices, your services,…
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The 7 Essential Graphics You Need to Launch Your Next Offer
When you think about marketing your business, you might think about the sales page on your website. But nowadays, a lot (if not most) of the marketing magic happens on social media: Instagram, Facebook, LinkedIn, or wherever your audience lives. Your social media is where people will first learn about whatever you’re selling, if it’s…
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