How to Be More Effective Using Social Media with Jane Thibault
If you’ve ever struggled to find your voice on social media, this episode is perfect for you. It’s not just you: social media doesn’t always come naturally for women over 40. We didn’t grow up with this technology. Entering into these online spaces can feel scary sometimes! I’m here to tell you that there is…
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What is a Sales Funnel and Do I Need One for My Business?
Welcome to Season Two of the How Can This Be Easy Podcast! I’m so excited to be back, bringing you all the know-how you need to make your online business work for you (and not the other way around). So let’s get into it. The reality is that many business owners FREAK OUT when they…
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How I Use Pinterest to Bring In New Leads
If you’ve virtually ignored Pinterest as a tool to bring in new leads, you’re definitely going to want to tune in to today’s episode. If you’re like many other business owners out there who are intrigued by the potential of Pinterest to grow your sales and generate more leads, but are feeling lost about how…
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How to Take a Solo Business Retreat
For some of you, I have a hunch the thought of travelling alone, even if it’s local and for a getaway to recharge, freaks you out a little bit. Or maybe more than a little bit. But as a business owner, doing a solo retreat can be the perfect way to rediscover to your vision,…
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How to Choose a Domain When the .com is Already Taken
Wondering what to do if your perfect domain that ends in .com is taken? Small business websites are no longer an optional marketing tool. Your clients & customers expect you to have a web presence for your small business so they can quickly and easily find information such as your location, your prices, your services,…
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The 7 Essential Graphics You Need to Launch Your Next Offer
When you think about marketing your business, you might think about the sales page on your website. But nowadays, a lot (if not most) of the marketing magic happens on social media: Instagram, Facebook, LinkedIn, or wherever your audience lives. Your social media is where people will first learn about whatever you’re selling, if it’s…
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9 Reasons Websites Cost More Than You Expect
Regardless of what kind of business you have, in today’s world, having a website is more than necessary. I meet MANY women who come to me feeling frustrated that their website isn’t doing what they need it to do. They are often surprised by the costs involved to re-work what they have and launch a…
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5 Reasons Why Your Offers Aren’t Selling (and How to Fix Them)
I created what I believe is THE answer my clients need and no one is buying it. Uggggh. Have you ever wondered why your audience aren’t buying your offers? You’ve done the work. You know the problem. You developed a solution. But after sharing it, not enough people are saying yes. I’ve been in this…
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Seven Myths That May Actually Be Preventing You From Getting New Clients
Are you longing to be booked out for months with more clients than you can serve? Are you done with aimlessly trying to connect with strangers online? I have some good news for you. It’s totally possible to find clients online. Let’s talk about how. …. In today’s episode, I’m sharing: the 7 myths that…
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How to Create a Newsletter Your Subscribers Will Love (A Guide for Women Over 40)
Have you been staring at your screen forever and you still have no idea what to send your email subscribers? Out of email newsletters ideas? I’ve got you covered. If you’ve started to build a list the next logical step is to introduce an email strategy that will nurture your new leads. I’m building on…
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